Get Registered Now: The Ultimate WeChat Official Account Guide for 2023

Ultimate Guidance of WeChat Official Account

Step-by-Step WeChat Official Account Guidance: Your Ultimate 2023 Registration Guide Follow this comprehensive guide to successfully expand your reach to the Chinese audience through WeChat Marketing with a step-by-step approach. This guide will provide you with all the necessary information about the required documentation for account registration and furnish you with templates for the verification […]

Make Brand Marketing Easier With Customised Chinese Desk Calendar Design.

Create a Unique Marketing Experience with Your Brand Story on a Customised Chinese Desk Calendar.

Customised Chinese desk calendars, the most commonly used printing items for brand awareness in various commercial office settings, have long been in high demand in Chinese culture. As a result, it is a powerful tool for brand penetration when a business is trying to reach customers in the Chinese market. What is a Chinese Desk […]

Q & A | Trading with Chinese Investment or Foreign Clients in China

Q & A

As part of our newsletter, we will pick up some questions from our audience and answer them. Can you PLEASE give me ANY offering advice/advertise my father´s farm in Brazil to Chinese investors? How could I make this happen? Your suggestion/opinion will be very much appreciated. As regards attracting Chinese investment to your father’s farm. […]

Douyin: Everything You Need to Know

DOUYIN Everything You Need to Know

Douyin has snowballed in popularity among Chinese users. Many people have asked us: What exactly is Douyin? How does it compare with TikTok? How to market on Douyin? If you have questions like these as well, then read on. Douyin and Tiktok: What is the Difference? Douyin and TikTok are owned by the same Chinese […]

Chinese Gen-Z: What They Are, Why They Love It And What You Need to Know

Chinese Gen Z What They Are Why They Love It And What You Need to Know

Chinese Gen-Z Behaviour Trend and Marketing to Chinese Strategy For those researching and analysing consumer behaviours expected in the coming years, Chinese “Gen-Z” has become the go-to term. More specifically, Gen-Zers are defined as being born between the years 1997 and 2012.  So what does Gen-Z mean for the Chinese market? You can look at it […]

How to Build a Chinese Website: The Complete Guide

How to build a Chinese Website The Complete Guide

Buidling a Website for Chinese Consumers At Easy Marketing, we have an in-house web developer to build a Chinese website for your business. Contact us to learn more.  How to build a Chinese website visible to consumers from China? There’re several things you have to keep in mind. China is home to some of the […]

How to Enter the Chinese Market?

How to Enter the Chinese Market

3 Steps to Enter the Chinese Market The Chinese market is the largest in the world and is snowballing. So, it has become the biggest priority for businesses to start selling their products in China. But, How to enter the Chinese market with political and cultural considerations? Based on my 40 years of experience working […]

How to Marketing to Chinese via RedBook China

How to Marketing to Chinese via RedBook China

RedBook China, also named Xiaohongshu (“Little Red Book”), is a fresh marketing concept for China. Its brand philosophy is ‘the guide of emotion life’. It is a platform that connects brands and people by creating and disseminating content, data, and products in harmony with the changing times and lifestyles of young Chinese women, who are […]